How to Utilize Social Media to Create a Meaningful Impact in Your Practice

Social media use is pervasive in contemporary culture.  In How to Utilize Social Media to Create a Meaningful Impact in Your Practice, panelists will address how surgeons can capitalize on this trend by distributing pertinent and non-biased findings to their patients and to engage with current and future patients around emerging treatment options.

Target Audience

  • Advanced nurse practitioners in accredited cancer centers and programs 
  • Breast surgeons
  • Cancer program administrators
  • Cancer registrars
  • Clinical trials personnel
  • Colorectal surgeons
  • General surgeons
  • Nurses
  • Physicians in accredited cancer centers and programs 
  • Physician assistants in accredited cancer centers and programs
  • Surgical oncologists

Learning Objectives

  • Utilize social media as a platform in an effective and responsible manner to share health information with current patients.
  • Build an online presence to help guide potential new patients in selecting your practice as the destination for their care.
  • Illustrate the effects of social media integration in a surgeon’s practice, including the recruitment of new patients.


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  • If you have any technical questions, contact
Course summary
Available credit: 
  • 1.00 AMA PRA Category 1 Credit™
  • 1.00 Certificate of Completion
Course opens: 
Course expires: 

Disclosure Information

In accordance with the ACCME Accreditation Criteria, the American College of Surgeons must ensure that anyone in a position to control the content of the educational activity (planners and speakers/authors/discussants/moderators) has disclosed all financial relationships with any commercial interest (termed by the ACCME as “ineligible companies”, defined below) held in the last 24 months (see below for definitions). Please note that first authors were required to collect and submit disclosure information on behalf all other authors/contributors, if applicable.

Ineligible company

The ACCME defines an “ineligible company” as any entity producing, marketing, re-selling, or distributing health care goods or services used on or consumed by patients. Providers of clinical services directly to patients are NOT included in this definition.

Financial Relationships

Relationships in which the individual benefits by receiving a salary, royalty, intellectual property rights, consulting fee, honoraria, ownership interest (e.g., stocks, stock options or other ownership interest, excluding diversified mutual funds), or other financial benefit.  Financial benefits are usually associated with roles such as employment, management position, independent contractor (including contracted research), consulting, speaking and teaching, membership on advisory committees or review panels, board membership, and other activities from which remuneration is received, or expected.  ACCME considers relationships of the person involved in the CME activity to include financial relationships of a spouse or partner.

Conflict of Interest

Circumstances create a conflict of interest when an individual has an opportunity to affect CME content about products or services of an ineligible company with which he/she has a financial relationship.

The ACCME also requires that ACS manage any reported conflict and eliminate the potential for bias during the educational activity.  Any conflicts noted below have been managed to our satisfaction. The disclosure information is intended to identify any commercial relationships and allow learners to form their own judgments. However, if you perceive a bias during the educational activity, please report it on the evaluation. 

Speakers / Moderators / Discussants / Authors Disclosures

Toan Nguyen, MD, FACS – (moderator) Nothing to disclose
Lakeland Regional Health
Deanna Attai, MD, FACS – (speaker) Nothing to disclose
David Geffen School of Medicine at UCLA
David Cooke, MD, FACS – (speaker) Nothing to disclose
UC Davis Health
Niraj Gusani, MD, FACS – (speaker) Nothing to disclose
Baptist MD Anderson Cancer Center

Planning Committee / Editorial Committee Disclosures

Judy Boughey, MD, FACS – Research funding support for clinical trial from Eli Lilly
Mayo Clinic

Christina Roland, MD, FACS – Research funds to institution from Bristol Myers Squibb
MD Anderson Cancer Center 

Asa Carter, MBA, CTR—Nothing to disclose    
American College of Surgeons 

Amanda Francescatti, MS – Nothing to disclose 
American College of Surgeons 

Linda Zheng – Nothing to disclose 
American College of Surgeons 

Continuing Medical Education Credit Information


The American College of Surgeons is accredited by the Accreditation Council for Continuing Medical Education (ACCME) to provide continuing medical education for physicians.

AMA PRA Category 1 Credits™

The American College of Surgeons designates this enduring activity for a maximum of 1 AMA PRA Category 1 Credits™. Physicians should claim only the credit commensurate with the extent of their participation in the activity.

American College of Surgeons and ACGME Logos

Available Credit

  • 1.00 AMA PRA Category 1 Credit™
  • 1.00 Certificate of Completion
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